Sauce label design for Develey

Sometimes limitations can stimulate creativity, and that was the case here. The large, distinct Develey Professional logo builds a recognizable brand but is not the dominant element of the label. In this label design, we started by determining with the client what the hierarchy of information on the label should be. We then proceeded to implement a clearly defined plan.

A dark background connects all our labels. On it, we placed appetizing photos of the products, retouched and refined for greater appeal. The overall design is complemented by legible typography, allowing for easy reading of the product name. At the bottom of each label, there is a colorful field with information about the spiciness of the sauce and the approximate number of servings. The entire design is enhanced with the Street Food emblem. When it comes to these labels, the design focused primarily on clearly distinguishing the different flavors and finding colors that perfectly match each type of sauce.

Every product needs to present itself well to customers. The appropriate graphic design of your product is crucial for gaining the trust of consumers and convincing them to make a purchase. That’s why at Kółko i krzyżyk, we attach great importance to choosing the right means of expression for your chosen communication strategy. We know that the visual appeal of your packaging determines the success or failure of your product. It determines whether it will succeed or be lost among the competition.